IPN Animation

Client: IPN Medical Centres
Year: 2021
Tools: Adobe CC (Illustrator and After Effects)

IPN Medical Centres was a freelance client, with a brief to produce a series of animations promoting their medical services across social media. I began by creating a style frame to establish the illustration style, after which the client provided a script developed by their marketing team. From there, I sketched a rough storyboard to confirm the visuals for each line of the script before developing a more detailed, fully illustrated storyboard. Once approved, I moved into animation, with two rounds of client feedback before final delivery.